Insights
Understand which topics perform, where your brand is missing, and what to investigate next.
Group related buyer questions to find coverage gaps.
Active questions where at least one analyzed answer omitted your brand.
Where question visibility is changing
Compare the same question wording across adjacent 30-day windows.
| Question | Current visibility | Previous visibility | Change | Website citations | Average position | Explore |
|---|---|---|---|---|---|---|
| Best Notion alternatives for a small design studioComparison | 50.0%1/2 analyzed answers | 100.0%2/2 analyzed answers | -50.0 pp | 50.0%Previous: 0.0%1/2 vs 0/2 completed answers | 1.0Previous: 1.0 | Current answers (2)Previous answers (2) |
| Best collaboration software for remote design teamsDiscovery | 100.0%2/2 analyzed answers | 100.0%2/2 analyzed answers | 0.0 pp | 100.0%Previous: 0.0%2/2 vs 0/2 completed answers | 1.0Previous: 1.0 | Current answers (2)Previous answers (2) |
| How do I manage client projects and feedback in one place?Workflow | 100.0%2/2 analyzed answers | 100.0%2/2 analyzed answers | 0.0 pp | 100.0%Previous: 0.0%2/2 vs 0/2 completed answers | 1.0Previous: 1.0 | Current answers (2)Previous answers (2) |
| Lumina vs Asana for creative agenciesComparison | 100.0%2/2 analyzed answers | 100.0%2/2 analyzed answers | 0.0 pp | 100.0%Previous: 0.0%2/2 vs 0/2 completed answers | 1.0Previous: 1.0 | Current answers (2)Previous answers (2) |
| Tools for async collaboration with clientsWorkflow | 50.0%1/2 analyzed answers | 50.0%1/2 analyzed answers | 0.0 pp | 50.0%Previous: 0.0%1/2 vs 0/2 completed answers | 1.0Previous: 1.0 | Current answers (2)Previous answers (2) |
| Which project management tools have a free plan?Pricing | 100.0%2/2 analyzed answers | 100.0%2/2 analyzed answers | 0.0 pp | 100.0%Previous: 0.0%2/2 vs 0/2 completed answers | 2.0Previous: 2.0 | Current answers (2)Previous answers (2) |
| What is the best project management tool for creative teams?Discovery | 100.0%2/2 analyzed answers | 0.0%0/2 analyzed answers | +100.0 pp | 100.0%Previous: 0.0%2/2 vs 0/2 completed answers | 1.0Previous: — | Current answers (2)Previous answers (2) |
| What is the simplest way to track a product roadmap?Discovery · Paused2 answers to older wording excluded | 100.0%2/2 analyzed answers | —0/0 analyzed answers | —Needs analyses in both windows | 100.0%Previous: —2/2 vs 0/0 completed answers | 1.0Previous: — | Current answers (2) |
Visibility uses answers that analyzed your brand. Citation rates use all completed answers. Missing analyses and answers to older question wording do not count as missed mentions. Lower average position is better; positions include only ranked mentions. Windows use UTC dates and include today's partial day.
Where competitors appear without you
Questions ranked by answers that mentioned a competitor and omitted your brand.
| Question | Competitor | Competitor only | Your brand only | Shared analyses | Explore |
|---|---|---|---|---|---|
| Best Notion alternatives for a small design studioComparison | Notion | 1 answers50.0% of shared analyses | 0 answers | 2 answersBoth 1 · Neither 0 | Inspect gap |
| Best Notion alternatives for a small design studioComparison | Asana | 1 answers50.0% of shared analyses | 0 answers | 2 answersBoth 1 · Neither 0 | Inspect gap |
| Tools for async collaboration with clientsWorkflow | Notion | 1 answers50.0% of shared analyses | 0 answers | 2 answersBoth 1 · Neither 0 | Inspect gap |
| Tools for async collaboration with clientsWorkflow | Asana | 1 answers50.0% of shared analyses | 0 answers | 2 answersBoth 1 · Neither 0 | Inspect gap |
Only answers that analyzed both brands are compared. Each answer can contribute to several competitor rows.
How your topics perform
Compare competitors by topicVisibility is weighted by analyzed answers. Citation rates include all completed answers.
| Topic | Questions | Answers | Brand visibility | Website citation rate | Comparable visibility change | Explore |
|---|---|---|---|---|---|---|
| Discovery | 3 | 6 analyzed6 completed | 100.0% | 100.0% | +50.0 pp2/3 questions measured in both windows50.0% → 100.0% · 4 previous / 4 current analyses | View questions |
| Comparison | 2 | 4 analyzed4 completed | 75.0% | 75.0% | -25.0 pp2/2 questions measured in both windows100.0% → 75.0% · 4 previous / 4 current analyses | View questions |
| Workflow | 2 | 4 analyzed4 completed | 75.0% | 75.0% | 0.0 pp2/2 questions measured in both windows75.0% → 75.0% · 4 previous / 4 current analyses | View questions |
| Pricing | 1 | 2 analyzed2 completed | 100.0% | 100.0% | 0.0 pp1/1 questions measured in both windows100.0% → 100.0% · 2 previous / 2 current analyses | View questions |
Topic changes use only questions measured in both windows with unchanged wording, weighted by their analyzed answers. Questions without a comparison remain in the current topic totals. Current totals use the current question wording. Topic labels use your current grouping.
How your brand is described
Current and previous sentiment in answers that mention your brand.
14 current / 13 previous mentioned answers. 14 current / 13 previous have a recorded positive, neutral or negative label.
| Recorded sentiment | Current answers | Current share | Previous answers | Previous share | Share change |
|---|---|---|---|---|---|
| Positive | 14 | 100.0% | 13 | 100.0% | 0.0 pp |
| Neutral | 0 | 0.0% | 0 | 0.0% | 0.0 pp |
| Negative | 0 | 0.0% | 0 | 0.0% | 0.0 pp |
| No recorded sentiment | 0 | 0.0% | 0 | 0.0% | 0.0 pp |
Shares use all completed answers with a recorded primary-brand mention, including mentions without a recognized sentiment label. Recorded absences and missing brand analyses are excluded. No recorded sentiment does not mean neutral. Sentiment is model-assessed, not customer feedback. Windows cover adjacent 30-day UTC periods and include today so far. Saved question versions and collection settings may differ within and between these windows.
Questions worth investigating
Ranked by analyzed answers that did not mention your brand.
Comparison1 missed mentions in 2 answers · 50.0% visibility
Compare answers with and without your brand to understand the gap.Workflow1 missed mentions in 2 answers · 50.0% visibility
Compare answers with and without your brand to understand the gap.Insights describe observed answers. They do not imply why a model chose a source or guarantee that a content change will improve rankings. Archived prompts remain in overview totals but are excluded from this active-prompt analysis.